UAF class helps coffee roasters, cafés showcase creations
November 14, 2017
Local coffee roasters and cafés will show off their specialty items Friday, Nov. 17, at the 2017 Roast and Boast, an event organized by students in a University of Alaska Fairbanks School of Management marketing class.
The event will take place from 5-7 p.m. at Northrim Bank’s Fairbanks Financial Center, 360 Merhar Avenue.
For the sixth year, the School of Management has partnered with Northrim Bank to host this community event, which features music, baked goods, fresh pressed juices and plenty of hot beverages.
Six businesses will showcase their creations at the event: Bagels & Brew, Diving Duck at Lunch Café & Eatery, Go Wild Superfood Café and Juicery, Little Owl Café, North Pole Coffee Roasting Co., and Sipping Streams Tea Co. All participants donated homemade baked goods or gift certificates for the door prizes, and the first 100 attendees will receive a special “goodie bag.” The grand prize is a Viper remote start system from Street Sounds.
Students in the Principles of Marketing class helped organize and market the event, gaining organizational management, budgeting, team-building and event-planning experience.
Mitchell Brower is a senior majoring in business administration and part of the student team working on the class project. “I’ve learned quite a bit while doing this project,” said Brower. “I knew there was a lot that went into hosting and throwing an event, but I didn’t realize there was quite as much as we’ve been doing. I’m anxious to see the actual night of the event, because we’ve put so much work in, and I think that will probably be my favorite part of the project.”
CONTACT: Andrea Miller, 907-474-5942, acmiller3@alaska.edu
ON THE WEB: https://www.northrim.com/misc/roast-boast