Marketing

UAF is students, research and public service. Starting with careful analysis and strategy, University Relations supports all three by sharing the facts and stories that make up the university. We lead UAF's marketing and student recruitment efforts, which include the campaigns below as well as student recruitment publications such as the viewbook and search pieces.

Our staff can advise and guide you with planning, advertising, market research and advertising placement, budget recommendations, and identifying potential resources and partners to help you with your marketing endeavors.

Campaigns

University Relations is responsible for UAF's recruitment and image marketing campaigns, from traditional radio, TV and print to digital platforms such as Google search, Pandora, YouTube, etc.

Here are some examples of campaign commercials:

  • 30 sec. commercial fall 2018
  • 30 sec. Fairbanks commercial
  • 60 sec. Fairbanks commercial
  • 30 sec. Fairbanks commercial
UAF Facebook ad example 1
UAF Facebook ad example 2
UAF Facebook ad example 3
UAF Facebook ad example 4
UAF Facebook ad example 5
UAF Facebook ad example 6

Here are some examples of digital display ad/paid search landing pages:

UAF brand display ad example 1
UAF brand display ad example 2
UAF brand display ad example 3
UAF brand display ad example 4
UAF brand display ad example 5
UAF brand landing page
UAF eCampus landing page
UAF CTC landing page